No, the title is not an ode to terrible copy editing. It is my blurb-word (made up word) to remind myself to keep it simple in my writing. If I get bogged down with a scene or bit of dialogue, I LOVE to excessively adjectavize: i.e. use to many freaking adjectives. But not today. Today my dialogue will be crisp and sparkly.
I usually go through a first draft and use as many freaking adjectives as I want. Then during revising, I go through and take most of them out, and try to make the sentence stronger with better nouns and verbs.
Also an excellent strategy! I have been trying to focus on crisper writing, but if the words are flowing particularly well, I will sometimes give myself “adjectavizing license.”